With the sheer number of apps in the major app marketplaces, you better have a pretty compelling app concept if you expect it to be successful. And success starts with the build. These tips will help you streamline your thinking and maximize your efforts in entering the mobile app world.
About Carolyn Trinta
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Entries by Carolyn Trinta
When our executive team is out and about at local Silicon Valley events for companies and start-ups in the mobile-telecom and mobile-application industries, like the recent Telecom Council event we spoke at, we often hear companies and developers talk about what they want and need in a mobile BaaS (MBaaS) platform. Some of the things […]
When cell phones were still relatively new, many employers banned their staff from using them at work. When apps came onto the scene, companies were even more adamant about their employees not playing Angry Birds during work hours.
Businesses want to save money. There’s no denying it. But it’s important — especially in the tech world — to know where it’s appropriate to cut costs and where it will cause more harm than good.
In the mobile game, it’s go big or go home. What that means for you as a business is this: if you’re going to go to the trouble of having a customized mobile app developed, you should make sure it’s available on all popular app marketplaces. Otherwise, there’s no point in even bothering with the […]
Ten years ago, not many of us could have predicted that we’d be holding conversations via video on paper-thin devices called tablets. Or that we wouldn’t have to be at a particular computer to access a file. Or that our cell phones would be the thing most of us rely on to get through the […]
Think mobile will go the way of the VHS tape or the LaserDisc player, into the land of extinction? Think again. We’ve finally latched onto a technology that doesn’t have to be made obsolete to advance; it simply has to offer increasing speed, functionality, and productivity. Meet the Smartphone and the tablet, two shining examples […]
Backend as a Service snuck up on the technology world, just as blogs and social media did to the marketing world. What was only a buzzword even just a year ago is now a force to be reckoned with.
App development was once relegated to programmers and coders, but with recent advances in technology that makes it more user-friendly to the average business, there are now tools like AppFactory that make it easier for businesses to get into the mobile game.
You’ve heard of Software as a Service (SaaS), but BaaS? Is it another mindless techie buzzword you can ignore? Not if you want to have a scalable mobile app that can grow with your company.